Due to its very favorable position and unique natural beauties, the Island of Krk was recognized as a very interesting tourist destination already in the 19th century. Nowadays, tourism is the backbone of Krk economy and the number of tourists is increasing annually.
Successfully implemented initiatives for sustainable development and environmental protection, energetics, agriculture, tourism and entrepreneurship have, in large part, contributed to the sustainability and development of this area. This is one of the reasons why Krk is one of the rare Croatian islands that is fueled by population growth and holds the title "the Golden Island".